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Brand engagement takes a knocking at #FutureComms14
The Future Comms conference confirmed the differences between marketing and PR, and focused on describing what the industries do in this joined-up world. Interestingly, while target audiences and content marketing were well covered, engagement was criticised.
Align your internal and external communications
Marketing communications may seem wholly separate to internal communications, and in turn the marketing team may feel worlds apart from the internal communications team. Yet marketing campaigns are stronger and more authentic when employees are involved. Dont be that company where the staff know less about your news than industry experts.
Intranet best practice: Five dimensions of a great intranet
Not the tech, nor the features. A great intranet doesnt just develop after launch; its planned in advance. Organisations with successful intranets tend to understand the key principles of delivering a great intranet experience. Follow the principles whether youre launching, replacing, or improving your intranet.
A framework for intranet governance
A successful intranet cannot be simply installed and launched; the whole organisation needs to be engaged. Here’s how to share the responsibility for the intranet beyond the core intranet team.
SharePoint migration paths
Most people are eager to update to the latest version of their favourite app, but its just not possible to press an update button with SharePoint. The wise intranet manager will have a certain amount of trepidation as they embark along the SharePoint migration path.
You might be most concerned with making sure site collections (Team Sites, My Sites) get upgraded to SharePoint 2013 smoothly; find out what to watch out for as you hit the metaphorical update button.
Writing quality content for the intranet – guidelines for employees
This article below was written by our guest author, Wedge, and is reproduced from his blog with his permission. Perhaps not everyone has the right / permission to publish articles on your intranet. It’s likely that a percentage of your workforce are able to contribute directly, but a larger percentage can
3 Trends and predictions of the future – how will our connected lives change?
Trying to predict the future is tricky at the best of times, but in this article I’ll try to use current trends to illustrate three aspects of the future web that I think are going to be with us sooner than most people think.
The ‘I need to…’ menu: simple and invaluable
Inspired by the simplity of implementing a menu of options that completes the sentence ‘I need to…’, we worked in partnership with our client to introduce this simple and intuitive tool to their intranet architecture as part of their wider internal communications strategy.
SharePoint Customisation – You’d be surprised at what’s possible!
We’ve learned creating “pretty” SharePoint functionality means thinking quite a long way past “Out of the box”. Here’s just a little taste of the sort of things you can create with some good SharePoint knowledge, lateral thinking and just a dash of wizardry.
Bringing the internet indoors: socialising your intranet
Most intranets are largely static sites. These days, however, an intranet can be a true communications hub for your company, with the addition of functionalities inspired by social media and the internet…
Whats new in SharePoint 2010?
SharePoint 2010 looks to be the biggest update in the Microsoft Office family this year. But what are the major changes to SharePoint, and how will this affect your intranet?
Top 5 New Year resolutions for intranet owners
Maintaining an intranet can be tricky business, but why not kick off 2010 with some New Year resolutions that will make your intranet fly? Click for our top 5 tips for the year…
